COP: PRACTICAL IDEA

After my crits and tutorials I have finally developed my practical idea to its final form and can begin working on it. Within my essay I will linking some of my points back to sustainability and I believe that this is one of the key reasons some people do not believe in print these days. My idea is to make a permanent print platform for the online magazine e-flux. This print publication will hold concise stories and articles from the website, not taking up too much time of the readers day. The idea is that people don't like to read long stories however printed publishing is absorbed better by readers. Once the publication has been finished with it will encourage the audience to recycle it if they want. The publication will be made of cheap newsprint and printed with blue ink (blue ink is proven to be the most eco-friendly and natural ink to produce due to the lack of chemicals involved and it also washes out of paper easier in comparison to black inks). This publication will be incredibly cheap to make, encouraging a cost effective strategy for the magazine. The magazine will take form in a tabloid sized publication, reflecting the publications cheap production and slightly being inspired by Mute magazines first issue. I will experiment with interesting layouts and incorporate elements from the website to make the publication more engaging with the reader given the fact I have very little supplies to do so with.